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  2. Content Funnel Builder

Content Funnel Builder cover
40 prompts8 chains+8 bonuses

Content Funnel Builder

Turn casual readers into paying customers.

40 prompts that map out what to write at each step, from the moment someone finds you to the moment they buy, plus how to share it and make it better. Fixes content that gets views but no sales.

2,847 views

Step 1 of every chain is free. Run it before you pay - no card to look inside.

Instant download·One-time payment, yours forever·Works with any AI assistant
40 prompts that map out what to write at each step, from the moment someone finds you to the moment they buy, plus how to share it and make it better. Fixes content that gets views but no sales.
Turn scattered blog posts, emails, and lead magnets into one path that actually moves strangers to buyers. It walks the whole funnel in order: plotting the path, building buyer personas, sparking top-of-funnel curiosity, nurturing middle-funnel trust, and sealing bottom-funnel deals, then closes with a measurement framework and a 90-day momentum plan. If your content gets traffic but few sales, this shows you where the journey breaks and how to fix it stage by stage.
Map your whole funnel backward from a revenue number instead of guessing what to publish next. You start with your annual target, deal size, and conversion rates to work out exactly how many leads each stage needs, then match content to the awareness, consideration, and decision stages of the buyer's journey. Best for the moment when you have plenty of content but no clear picture of how it adds up to sales.
Fix the last step where ready-to-buy prospects slip away from your demo and pricing pages. It covers three things: stripping pages down to one focused action, writing headlines and bullets that promise specific outcomes instead of listing features, and stacking proof where doubt shows up. Worth it if you draw traffic and run good webinars but only a thin slice ever converts.
A step-by-step run sheet that takes you from revenue target to a built funnel without skipping a stage. It moves through mapping your structure, building 2 to 5 buyer personas, writing TOFU, MOFU, and BOFU content, setting up distribution with UTM tracking, and scoring fixes with the ICE framework. Use it as the do-this-next companion when the ebook gives you the why and you just want the order of operations.
An audio walk through the gap that keeps content busy but unprofitable: pieces that exist without a job in the buying decision. It names the silent leaks between stages where prospects quietly drop off and what a connected funnel does differently. Good for a first listen before you start mapping.
Why a landing page that looks fine still barely converts, and what to change first. This episode talks through cutting distractions, leading with outcomes over features, and placing proof where buyers hesitate. Listen when your traffic is healthy but the page itself is the bottleneck.
How matching each piece of content to where the buyer actually is can lift conversions without making more content. It breaks down what awareness, consideration, and decision readers each need, and the cost of handing them the wrong thing at the wrong moment. For anyone whose content is good but lands out of order.
A look at how brands that scale plan their funnel on purpose rather than by luck. It covers working backward from revenue, assigning every asset a clear role, and the repeatable mapping habit that keeps growth predictable. Useful when you want to see the whole process modeled before you run it yourself.

Preview the prompt chains

Open

Mapping Your Content Funnel

Hover to reveal all 5 prompts

1

Content Funnel Structure Analysis

2

Buyer's Journey Mapping

3

Funnel Stage KPI Definition

4

Content Inventory Assessment

5

Conversion Roadmap Development

1

Content Funnel Structure Analysis

2

Buyer's Journey Mapping

3

Funnel Stage KPI Definition

4

Content Inventory Assessment

5

Conversion Roadmap Development

5-step chain

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Open

Understanding Your Audience

Hover to reveal all 5 prompts

1

Evidence-Based Persona Development

2

Customer Interview Question Framework

3

Jobs-to-be-Done Analysis

4

Persona Activation Strategy

5

Objection Mapping Exercise

1

Evidence-Based Persona Development

2

Customer Interview Question Framework

3

Jobs-to-be-Done Analysis

4

Persona Activation Strategy

5

Objection Mapping Exercise

5-step chain

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Open

Creating Top-of-Funnel Content

Hover to reveal all 5 prompts

1

Attention-Grabbing Hook Generation

2

SEO-Driven TOFU Content Planning

3

Social Platform Content Architecture

4

Curiosity Gap Implementation

5

TOFU Metrics Dashboard Design

1

Attention-Grabbing Hook Generation

2

SEO-Driven TOFU Content Planning

3

Social Platform Content Architecture

4

Curiosity Gap Implementation

5

TOFU Metrics Dashboard Design

5-step chain

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Open

Developing Middle-of-Funnel Assets

Hover to reveal all 5 prompts

1

Lead Magnet Concept Development

2

Webinar Structure Framework

3

MOFU Email Sequence Architecture

4

Case Study Interview Template

5

Content Upgrade Strategy

1

Lead Magnet Concept Development

2

Webinar Structure Framework

3

MOFU Email Sequence Architecture

4

Case Study Interview Template

5

Content Upgrade Strategy

5-step chain

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Open

Crafting Bottom-of-Funnel Conversion Materials

Hover to reveal all 5 prompts

1

Conversion Page Optimization

2

Product Demo Script Development

3

ROI Calculator Design

4

Testimonial Collection Framework

5

Risk Reversal Strategy

1

Conversion Page Optimization

2

Product Demo Script Development

3

ROI Calculator Design

4

Testimonial Collection Framework

5

Risk Reversal Strategy

5-step chain

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Open

Content Distribution and Amplification

Hover to reveal all 5 prompts

1

Channel-Funnel Alignment Strategy

2

SEO Pillar Content Architecture

3

Paid Amplification Framework

4

Partnership Amplification Strategy

5

Content Repurposing Matrix

1

Channel-Funnel Alignment Strategy

2

SEO Pillar Content Architecture

3

Paid Amplification Framework

4

Partnership Amplification Strategy

5

Content Repurposing Matrix

5-step chain

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Open

Measuring and Optimizing Your Funnel

Hover to reveal all 5 prompts

1

Full-Funnel Dashboard Design

2

Funnel Leak Diagnostic Process

3

A/B Testing Framework Development

4

Content Attribution Model Selection

5

Win Library Structure Creation

1

Full-Funnel Dashboard Design

2

Funnel Leak Diagnostic Process

3

A/B Testing Framework Development

4

Content Attribution Model Selection

5

Win Library Structure Creation

5-step chain

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Open

Maintaining Funnel Momentum

Hover to reveal all 5 prompts

1

Cross-Functional Alignment Process

2

90-Day Funnel Momentum Plan

3

Content Funnel Extension Strategy

4

Content Scaling Framework

5

Funnel Innovation Workshop Design

1

Cross-Functional Alignment Process

2

90-Day Funnel Momentum Plan

3

Content Funnel Extension Strategy

4

Content Scaling Framework

5

Funnel Innovation Workshop Design

5-step chain

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Reviews

Maya Chen

@mayabuilds

Ran the free first step on a whim and the result was good enough that I bought the pack ten minutes later.

Daniel Ruiz

@danielwrites

Each step really does build on the last. Knocked off a star because I wanted a couple more email variations, but the flow is solid.

Priya Nair

@priyaships

Wrote my whole launch sequence between two meetings. The fill-in-the-blank fields meant zero prompt fiddling.

Tom Becker

@tombecker

Pasted it straight into Claude and it just worked. A few steps needed light editing, but it saved me an afternoon.

Sofia Almeida

@sofia.builds

Bought the marketing pack for one client and quietly reused it for three more. Paid for itself the first week.

Liam O'Connor

@liammakes

Genuinely handy once you get going. I'd love a few of the chains to run longer, but the core ones are sharp.

Maya Chen

@mayabuilds

Ran the free first step on a whim and the result was good enough that I bought the pack ten minutes later.

Daniel Ruiz

@danielwrites

Each step really does build on the last. Knocked off a star because I wanted a couple more email variations, but the flow is solid.

Priya Nair

@priyaships

Wrote my whole launch sequence between two meetings. The fill-in-the-blank fields meant zero prompt fiddling.

Tom Becker

@tombecker

Pasted it straight into Claude and it just worked. A few steps needed light editing, but it saved me an afternoon.

Sofia Almeida

@sofia.builds

Bought the marketing pack for one client and quietly reused it for three more. Paid for itself the first week.

Liam O'Connor

@liammakes

Genuinely handy once you get going. I'd love a few of the chains to run longer, but the core ones are sharp.

Maya Chen

@mayabuilds

Ran the free first step on a whim and the result was good enough that I bought the pack ten minutes later.

Daniel Ruiz

@danielwrites

Each step really does build on the last. Knocked off a star because I wanted a couple more email variations, but the flow is solid.

Priya Nair

@priyaships

Wrote my whole launch sequence between two meetings. The fill-in-the-blank fields meant zero prompt fiddling.

Tom Becker

@tombecker

Pasted it straight into Claude and it just worked. A few steps needed light editing, but it saved me an afternoon.

Sofia Almeida

@sofia.builds

Bought the marketing pack for one client and quietly reused it for three more. Paid for itself the first week.

Liam O'Connor

@liammakes

Genuinely handy once you get going. I'd love a few of the chains to run longer, but the core ones are sharp.

Maya Chen

@mayabuilds

Ran the free first step on a whim and the result was good enough that I bought the pack ten minutes later.

Daniel Ruiz

@danielwrites

Each step really does build on the last. Knocked off a star because I wanted a couple more email variations, but the flow is solid.

Priya Nair

@priyaships

Wrote my whole launch sequence between two meetings. The fill-in-the-blank fields meant zero prompt fiddling.

Tom Becker

@tombecker

Pasted it straight into Claude and it just worked. A few steps needed light editing, but it saved me an afternoon.

Sofia Almeida

@sofia.builds

Bought the marketing pack for one client and quietly reused it for three more. Paid for itself the first week.

Liam O'Connor

@liammakes

Genuinely handy once you get going. I'd love a few of the chains to run longer, but the core ones are sharp.

Ready to run the full set?

All 8 chains, yours to keep - run the free first step now, unlock the rest when you're ready.

Step 1 of every chain is free. Run it before you pay - no card to look inside.

Instant download·One-time payment, yours forever·Works with any AI assistant