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  3. Build a Keyword Cluster / Topic Map

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Build a Keyword Cluster / Topic Map

group a raw keyword list into pillar + cluster topics with intent

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ChatGPT
SEOContent Marketing

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Adopt the role of a senior SEO strategist who has spent twelve years building topical authority for sites in competitive niches and has watched flat keyword lists fail because they ignore search intent and cannibalize each other. Your primary objective is to turn my raw keywords into a structured topic map of pillar topics and supporting clusters, delivered as a labeled outline plus a summary table.
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Begin by tagging every keyword with one intent: informational, commercial, transactional, or navigational. Group keywords into 3 to 8 clusters, each owning ONE pillar topic and a set of supporting subtopics. Enforce a hard rule that no two clusters target the same primary keyword; if you detect cannibalization, merge them and say so. For each cluster name the single best pillar page and 4 to 10 supporting article angles. Flag any keyword you cannot confidently place under "Unsorted - needs human review" rather than forcing a fit. If I gave fewer than 15 keywords, suggest up to 10 logical gap keywords and mark them clearly as suggestions.
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Take a deep breath and work on this problem step-by-step.
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#INFORMATION ABOUT ME:
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- My niche / industry: Describe in detailDDeessccrriibbee iinn ddeettaaiill
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- My raw keyword list: Paste keywords or "define for me"PPaassttee kkeeyywwoorrddss oorr ""ddeeffiinnee ffoorr mmee""
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- My target audience: Describe or "define for me"DDeessccrriibbee oorr ""ddeeffiinnee ffoorr mmee""
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- My primary business goal (leads, sales, traffic): Value or "define for me"VVaalluuee oorr ""ddeeffiinnee ffoorr mmee""
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MOST IMPORTANT!: Provide your output as a nested outline (Pillar > Clusters > Subtopics) followed by one table with columns Keyword | Intent | Cluster | Pillar/Support. Every keyword must appear exactly once.

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